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Cover Story:
10 Events That Could Change Healthcare
No one knows what the future holds, but several scenarios could significantly alter the healthcare landscape and pose formidable strategic, financial, and clinical challenges for senior leaders. Get ready.

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Growing Pains
Where in the nation would organizations vie for the chance to build a hospital that will likely lose money? Only in New Orleans.
Insiders’ Insights
Soldiers in the Hospital
Worth a Look
The CEO: Physician Recruiter?
Name Confusion
Ask the Newbie

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Master of Psychology
By leveraging physician competitiveness—and device connectivity—Cardiology of Tulsa makes EMR headway.
Hip Technology
The Google Effect
Future Tense

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Show Them More Than $
Healthcare hiring has never been more competitive. Organizations need to increasingly find new and unusual ways to attract staff and keep them there. But how?
School Days
Top 4 Healthcare Feuds
Five Minute Consult

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The Year of the Deal
Two unusual acquisitions mark a period of transformation at nonprofit Novant Health.
Money Talk
Armchair Finance
Out of the Shadows
Nickels and Dimes Add Up

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Consumer-Directed Health Plans
Consumer-directed health plans aim to reduce healthcare expenditures by creating a financial savings vehicle for enrollees' increased out-of-pocket healthcare expenses to create incentive to spend wisely. But some early findings have raised questions about the plans' effectiveness in this regard. One study found that although increased out-of-pocket expenses were expected to lower utilization of unneeded services, CDHP enrollees reported making more visits and undergoing more procedures than non-CDHP enrollees. One explanation is that CDHP enrollees have a higher "health conscience" that prompts them to use excess services even in the face of higher out-of-pocket costs. Whatever the reason, CDHPs may need to alter their incentives and offer new forms of information to enrollees to achieve the lower expenses they seek.
Loose Lips
Letters to the Editor

Editor’s Note: What if You Ignore the Signs?
Hatred of the hypothetical is a very American notion. We are a nation of dreamers and planners, but we are also people of action, too busy building to really worry about what might happen. Healthcare leaders can perhaps be forgiven for a special distrust of the hypothetical. Playing too many games of "what if" in an industry of impossible complexity can seem indulgent with so many urgent challenges.
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